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You’ve started a blog. Maybe you’ve read some tips and tricks from the experts. Or you’ve just jumped in and decided that it’s time to do something you’ve dreamed about for awhile.
Either way, you’ve claimed a domain name, set up hosting, and logged into your WordPress site. (If you haven’t done these things yet, start here.)
Now that you have the nitty-gritty details under way, it’s time to start blogging – actually writing content, gathering an audience, and possibly making some money. There are thousands of different ways you could go about doing those three things I just mentioned.
To be honest, you’ll find as many opinions as there are experts about how to succeed in the blogging world.
It’s a great idea to experiment as you go. In fact, I believe that one of the keys to becoming successful is having a hunger for learning. The blogging world changes nearly every month – maybe every week – so it’s essential to stay on top of the latest trends, tips, and advice.
However, this is also a great way to become burned out quickly. You simply cannot read all of the articles and posts experts share. You’d be reading about blogging more than you’d be blogging.
So, if you’re just getting started and you need some ground rules, here are some of the most important things to do as you begin growing your blog.
How to Start Blogging: What To Do
1. DO establish a presence on Pinterest right away.
Most blog traffic comes from Pinterest, so if you don’t already have an account it’s time to create one. Similarly, if you do have a personal account, consider transferring to a business account.
Once you’ve established an account, here are five tips for quick success.
- Upload an on-brand headshot and write a relevant, keyword-heavy profile description.
- Create 10-15 personal boards that make sense for your blog niche.
- Join 10-15 group boards that make sense for your blog niche. (Join mine here and here.)
- Consider joining Tailwind so that you can schedule your pins to be shared throughout the day. This makes it easy to have a Pinterest presence without sitting at your laptop all day long.
- Set up a Tailwind schedule and upload your pins.
2. DO clearly define your categories and organize your posts efficiently.
This tip alone will save you many headaches in the future. If you don’t already know your niche, read this post to think through your passions and the purpose for your blog. Then, define 3-6 categories.
For example, say you write about healthy living. This is much too broad, so it will be important to define 3-6 categories under the broad niche of ‘healthy living.’ Your categories could be Healthy Recipes, Workout Ideas, and Understanding Vitamins.
After defining your categories, organize your posts correctly from the beginning. Always choose a category and make certain that your categories can be found quickly on your blog. The menu bar is the ideal location.New #blogger? Here are 5 things you should focus on from the beginning! Click To Tweet
3. DO take the time to understand SEO and use the Yoast SEO plugin.
In basic terms, SEO (Search Engine Optimization) is how Google pairs search results with search terms. Say you search “start a blog”. Google wants to bring you posts that most closely align with the phrase you searched. SEO helps Google achieve this goal.
Basically, you want to choose a keyword (phrases are better than single words) and then optimize your posts so that Google knows your article is the best result for the searched phrase. There is no tricking Google, so you want your blog post to be the best it can be.
I love this free eCourse from Sweet Tea, LLC for more in-depth information related to SEO.
4. DO read and learn more about blogging.
Like I mentioned before, the best bloggers are those who love to learn and experiment with new techniques. There are so many tools for bloggers, including podcasts, free eCourses, books, and printables.
Here is my warning: don’t overwhelm yourself by signing up for every freebie from every blogger. Choose 2 – 3 experts and learn everything you can from them.
My favorite book for bloggers is How to Blog for Profit by Ruth Soukup. This is a great place to start.
5. DO be patient and give yourself lots of grace.
We would all love to start a blog, have thousands of followers, and make a profit in the few several months. Discouragement usually sets in when the time, energy, and money put into our blogs isn’t rewarded. I get it. Running a blog can be expensive and time-consuming. BUT…
If blogging is a passion and you love what you do, make the decision to stick with it. And believe me, sometimes it must be a daily decision.
Blogging requires tough skin. It forces you to practice patience and diligence. You must learn to steward your time and money well. If you can sit back and enjoy the process, you’ll find yourself much less anxious about the lack of income or the time it’s taking to grow an audience.
Keep on keeping on. Your hard work will pay off.Keep on keeping on, blogging bud. Your hard work will pay off. #christianblogger #shewritestruth Click To Tweet
There are thousands of things I could recommend to those starting out. But the truth is this: small daily acts of faithfulness will reap a large harvest.
Putting time and energy into Pinterest will bring blog traffic.
Organization will pay off when readers find what they’re looking for.
Learning about SEO will help people to discover your message.
Reading books from proven experts will provide motivation.
Being patient will bring reward.
With a lifetime’s worth of information at our fingertips, choose to engage in these small (but big!) actions at the beginning of your blogging journey.
Take the baby steps and you will see growth.
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